Daylynne Starr has been named in the 2009-2010 Edition of Cambridge’s Who’ Who of Executive and Professional women for her outstanding achievements in Property Development and building. Published Authorship Awards and current works in Internet Marketing.
Archive for the ‘Uncategorized’ Category
Ad Swaps and Relationship to Your List
I recently wrote this post in a forum. It was in answer to a long
thread answering a question about using Ad Swaps to build a list
quickly, and with what frequency one should do swaps.
I thought you would be interested in my post. I invite your response
also. What do YOU think?
———–
The gentle, sincere and loving care and feeding of a tender young list is nothing to
be casual about. It is a serious business. It will be the life-blood of your business, and your income.
In writing on this subject, I have found that following the Golden Rule is usually the best principle. If you want a REAL experts advice… look at yourself! When was the last time YOU hit that unsubscribe link in the zillions of emails you get a day?
And more importantly WHY? I can tell you what I do. The first time you send me
3 sales letters a day, I get up tight, the next time, you get dumped. 
We’ve been told that the money is NOT in the list – the money is in your relationship with your list. What kind of relationship are you setting up by constantly bombarding them with sales pitches?
And YES, a swap letter IS a sales pitch… for a product or report with the intention
of selling a person on joining someones list, or yours. If you can see through that rouse don’t you think everyone else can?
Something, I haven’t seen in this thread, is what Kern in his List Control gets to the core about and that is monetizing your list. Creating a relationship for higher and higher conversion, and believe me it is NOT done by bombarding your list with other peoples sales pitches.
My opinion: swaps can help you build your list a little faster, but like anything in our lives, it should be done in moderation. Personally, I limit my swaps to a certain number a month, (or a certain number of days between) and then ONLY if the swapper is giving away something I feel is of real value to my list. And believe me, I’m Ms Fussy about it too.
For the most part my list tells me how I’m doing. I get thank you letters from my list when I send them something worth while. I get comments on my blog and people write me and ask for my help, and even offer theirs. My favorite letter from a list member, (the whole thing)
“hi daylynnestarr
i no study english
i am iran
i love you”
I think it says it all about relationship with your list.
~ ~ Daylynne ~ ~
Yesterday, Today and Tomorrow…
Yesterday is history, tomorrow is a mystery…
and today is a gift
That’s why they call it the Present!
(a little quote from former First Lady Eleanor Roosevelt)
Each of those “days” has much to do with marketing on the net.
If you spend time dwelling on yesterdays, you can’t get past today.
If you get so involved with today that you never look to tomorrow…
you will only have today.
What I am saying here, is that looking to the past, and dwelling on the
mistakes and bad parts of it, will hurt you in many ways more than you
realize. It will hinder you from looking to a brighter future, and cause
you days of regret instead of productive days.
In life, as well as marketing, looking to the mistakes of the past, is only
productive in order to avoid doing them again, or to fix them.
Living for today (only), as a poet once said, “live for today for
tomorrow we die,” will do one major thing, it will MAKE your
tomorrow’s dead things.
So the best advice is: Yesterday is only to celebrate the lessons learned
so you can enjoy today and repair any problems from yesterday.
Today we celebrate our “present” living life to the fullest while
working towards our tomorrows.
And tomorrow, we work the plan from what we learned and planned
yesterday towards this day, making this day another Present!
One of the foremost teachings in business and in marketing is to
learn how to plan your business, day by day. You start with a
goal, sometimes based on what you learned or experienced in
your past. This is actually using TODAY to ‘fix’ things from the
past to set in motion your future.
OK, this isn’t all double talk. In plain everyday wording. If you
just start out today to figure what you are going to do today, and
hope that will make your future brighter, it just may not.
Taking a goal, such as how much money you want to make next
year; then forming it into a pattern of plans of how to accomplish
that goal will give you a solid foundation to grow your business.
It will help to over come that over-load and confusion everyday.
It will help you overcome one of the biggest problems for newcomers
to the marketing world — jumping at every offer they see, and running
after project after project or products and never really accomplishing
that goal that’s in their mind, but never planned out.
Plan Your Work and Work Your Plan!
Have a happy and productive day today, and enjoy your “present.”
Daylynne
Tips For Writing An Effective First Sales Page
Tips For Writing An Effective First
Sales Page
by Daylynne Starr
So you finally have your product ready to sell. What a great feeling! Now you’re ready to write up a sales page and start selling.
Have you given that any thought up till now? Well, you know how to do it. Just follow the pattern you see on all the other sales pages. Good idea! A grabber of a headline, then a powerful opening sentence.
Take these suggestions into consideration along with that and get some great results.
1. Put a real picture of yourself in your ad. This will show people that you’re not hiding behind your web site or a company name. Show them that you are a real person and you’re not afraid to backup your product.
2. List any famous or respected people who have purchased or used your product or other products. These people need to be fairly well known to your target audience, but don’t need to be major celebrities.
3. Include the results of any tests you may have run on your product. Can be stats, screen shots of results, even money or gross sales.
4. Show the results of any positive surveys you’ve taken from your customers or even just the general public. You could even just survey your current customers and list the results.
5. Tell about any other publications who may have written about your business, product or websites, or your reputation. It might be a product review, on a top ten list, an article, etc.
6. List any related books, products, courses or software that you have written. Or even names of articles you may have written for your blog. This can give you credibility because it shows you’re an expert.
7. Have a professional looking site when you publish your ad. When people visit your site and it looks unprofessional, they’ll relate that to your product.
8. Show any endorsements you may have from other marketers or famous people. Some people think if a famous person knows and uses your product, they’ll be safe in using it too.
9. BONUSES. Whatever you do, do NOT forget to add some bonuses. People have bought products based solely on the bonus offers. Be sure to include the value of the bonuses, and make them as appealing as the product you are selling.
10. Use a money back guarantee in your ad. This will remove the risk from your potential customers and show them that you stand behind your product.
11. Provide testimonials from satisfied customers in your ad. The testimonials should include specific and believable results your customers have received. (Remember the law now requires real people in testimonials.)
12. Don’t forget a P.S or two or even three. People read P.S.s sometimes even before they read the copy.
13. Be sure to put the price in the ad! Really I’ve seen several ads lately where the only way to find the price was to hit the Pay-Now button.
14. Then, whatever you do, be sure to test all the links. Don’t forget lots of graphics and pictures, people love it and it makes your copy read easier.
That’s it. Lots of good sales to you. Oh yes, before you open the site, its always a good idea to have someone else take a close look at it. This can be someone you work with on the net, or even a family member.
Daylynne Starr
Days@DaylynneStarr.com
Copyright © Daylynne Starr. All Rights Reserved
What Do YOU Want to See Here?
I’ve been putting some really good articles here on the blog.
But it has all been what I thought you would like to see and learn about.
I’ve been thinking that perhaps you may have other ideas.
The people who are just finishing the course on How to make your own products have been asked what they would like to see, and to send me one of the products they made in the course. The best ones will be featured here on the blog.
I’d like you all to feel that you can submit questions and comments at any time, but I’d like you all to know that if you have a report or article, you may send that to me too. We are a community of marketers, and can all learn many things from each other.
Won’t you join in and put in your Two Cents Worth too? This is an open invitation. Please accept and send in some of your ideas and comments.
Daylynne
How To Make New Products In A Day – - Huge Success!
The Premier offering of my newest product was a huge success.
“Ten Products You Can Make in a Day.” This great little E-mail Course debuted a few
weeks ago and caused a sensation with the big smash hit that it was.
***************************
SPECIAL Announcement! The course has now had over 1,000 people sign up for it. (July 15th, 2010)
Thank You all for helping make this course such a winner!
***************************************
The E-Course is ten different products that a person can easily make in a day, and most of them in just a
few hours. The course, is New and Original, not a re-hash, but written personally by myself.
The products are primarily designed to be used for free gifts in the Giveaway Events, or for squeeze
pages. I give a short version in the course, but by adding to the product any of them can easily be
used as sale-able products.
These are ideal for newer people in marketing, and all of the products are simple and easy and most
of them free to make. This can easily cut off a lot of time in getting started.
I will be offering the course to all my readers here on the Blog. All of my readers who are already
signed up as regular readers don’t have to do anything, you will get an email with the offering and
a link for it.
The rest of you will have to either sign up as a Blog regular, or sing for your E-course.
If you would like to have the course, you will have to leave a comment and give me one good
reason why you think it will help you in your marketing and making money online. Easy enough?
Oh, by the way, the Ecourse delivered to your mail box every second day until the 10 lessons are
complete, is completely Free! And if you don’t think it was worth while, I’ll give you your money
back! (lol) Naturally, I’ll expect a nice testimonial.
The course will be up in a few days (my programmer took the Holidays off).
So start filling up that comment box!
Daylynne
Have You Tried Give-Away Events Yet?
There’s been some negative talk about Giveaway events getting old hat, and fewer people supporting them, and that they were dying off. Well Giveaways are still going strong and getting better than ever. If you haven’t participated in one, its time to get into the act.
As a JV (Joint Venture) partner:
- You get a chance to add lots of people to your mailing list.
- You get to put up a product, that will put YOUR name and product before more people than pick your gift, and these are people in the business.
- And, you get to put up a product as an upsell of the one you give away, so you can also make some money.
- You get to put up a One Time Offer (OTO) to sell a product, and everyone gets to see it (more publicity.)
And on several of the events, there is also small 3 liner ads that are at the top of each page. And to top that all off… you also have a chance to win some real money if you bring in the most JV partners and Member guests. And all of this is actually free, (unless you upgrade). You actually have member status too, so you can get any and all of the other gifts being offered by the other JV partners.
Of course, you can just come in free when the event officially opens and grab everything you can get your paws on…
Soooo what are you waiting for? An invitation? OK .. in that case: here is your personal invitation:
Paul Hooper and I are having our first giveaway event together, and we would like you to come and join us. Its a Christmas themed event.. and we are doing some things differently. FIRST we are giving the Members Random Money Prizes — so not only can you grab a bunch of goodies, but you might also win some money. And for you technically challenged (as I am), if you need help as a JV partner we have an expert standing by to help you load your gift.
So come along… we officially open the doors on Wednesday, December 16th, and runs until the 23rd.
BUT – - Doors are NOW open for the JV partners. Please join us, and have some fun while you learn a new method of making money and building your list.
http://www.Premier-Christmas-Giveaway.com/go/4/JV
Get a taste of Christmas Giving early,
Daylynne Starr
OUR GIVEAWAY ANNOUNCEMENT
COMING IN DECEMBER…
Premier Christmas Giveaway
This will be my second Give-away event, Starrs-Giveaway ran in November and was a resounding success. My thanks to all our supporters. Our new Giveaway will have many new features — we will be giving PRIZES to the members. Winners will be selected randomly, so nothing to buy, sign, apply for or any other thing, just show up and start picking out some fabulous products you can use to further your marketing or you could even wrap them up and give them as gifts (shhh don’t tell anyone that).
If you are a marketer looking to increase your list, we invite you to be our joint venture partner and give away one of your products. Please watch here for the actual dates, but JV partners will be able to sign up this week.
Thanks… Daylynne
Lifes a Journey, Chapter 2
The Answer to Product Overload.
Lessons life has taught me about Internet marketing.
When I was a young girl, I was passionate about figure skating. There was nothing in the world I wanted to do but skate. It was my love. I would do anything in order to be able to skate.
I was an only child in a fairly comfortably off family. When I was about 11 or 12, I was training for figure skating competitions. I skated about 5 to 6 hours a day, six days a week. My coach-teacher taught me two ½ hour sessions each day when I was in the pre-competition phase, and usually one ½ hour session a day otherwise. The lessons were frightfully expensive.
The lesson was given, and then it was time for me to do the practice part on my own. Being all of 11 or 12 at the time, and expected to tend to my own practice routine, was probably more than any usual pre-teen should be asked to do.
It was part of the routine. I learned it a little at a time, but I learned that in order for my coach not to give me a rough time next lesson, I had better show him that I had indeed practiced the previous lesson. I did just that, I was diligent, self motivated, and self-disciplined and self sufficient. Now, that was a lot to ask of any child.
So my first life lesson I learned was diligence, discipline and how to be a self starter. That’s more than most people learn in a life-time, and some never do.
Do I have to add that these are some of the best things for Internet marketers to have too? Most of us usually work alone. So no boss telling us what we need to do that day, (Yayy) BUT, someone needs to plan our day and set the schedule.
Here is where a lot of new marketers fail. So here we are our first week or so in our new ‘job,’ we sit staring at the computer screen. Where shall I start today? Oh, I know, how about the inbox?
Oh NO… (don’t do it…don’t do it) oops too late.
So there you are, Gee, here’s a good one, and probably just what I need to be able to make that million bucks this year. Oh dear, you know the rest. About 3 hours later, you still haven’t done any ‘work’ but you’ve worked all that time. So you take a break time, have some more coffee, and start back all refreshed and excited.
Anyone who is a home worker, needs self discipline, and self motivation, along with being a self starter, and be able to plan each days work ahead of time, so the work needed is the work that is scheduled for that day.
Come on now, if an 11 year old spoiled little girl can do it, surely you big hunk can do as much. Well, yes I did have a head start on you (lol).
Well, what you need to be effective in your at-home work, is a plan, and a schedule. My mentor, Alex Jeffreys, started our first lesson with what he called, “Forward to Basics,” because you needed a plan to go forward.
He taught us how to plan out each day, each week, each month, each 3 month period and finally a whole year. Then that was our first homework. But he showed us something very important that I’m passing along to you right now.
You plan the day, and you have a notebook and write down each thing you did each time, and how long it took you. He called it the “did list.” At the end of the first week you will start to see where you are losing time in non-essentials (to the work schedule). Then you take that schedule and re-work your daily plans.
I’ve found the biggest waste of working time, is the inbox! If I can avoid that until a later allotted time, I can actually accomplish a lot more work each day. But the biggest thing is sticking to a list of the tasks set for the day. As you learn to discipline yourself to that, you will have beaten the biggest hurdle new home workers have.
So, this week or this month, set yourself to be as disciplined as an 11 year old in a Tu-Tu, and determine to be that person that doesn’t need a boss to direct you.
How do you eat an elephant?
… One bite at a time!
Here’s how it works, first you determine what you want to accomplish for the year. Then you write down what it will take to do that. This is planning, but you need to write it out as you plan it.
Then, figure how to divide that year into 4 quarters of 3months each. Now that year is getting easier to accomplish. At least it should be. Well, it looks good on paper anyway.
Now, you rough draft each quarter. Put them into steps, the biggest one first, (that will be your last quarter) then each of the next ones. But only the basic plan for each until you’re ready for the last one.
The 90-Day Plan is the most important one. This is planning out what you will be doing each week, in detail. Say your 90-day plan is to increase your list by 2000. That really is going to take some planning. So if you divide that into 3 that means you’re looking at about 665 each month. Then you write out all the ways you could do that, and which ones are most feasible, and how to accomplish each of those means. What it takes to accomplish each one of those, maybe you will find you need a certain product or you can’t do it on your own and you may need some outsourcing.
By continually breaking down the jobs into smaller tasks, suddenly it’s no longer a huge thing (like an elephant) looming over you, ready to stomp on you, but just a dish you can eat – - one bite at a time.
Ok keep up the good work, and stick to each days tasks, that’s how you will succeed.
More next time, Be Happy
Daylynne
P.S. Did all my diligence and discipline pay off? YES, I became a world class figure skater, winning almost every competition I entered. But what is more important, as I grew up I used those same traits to become successful in every business venture I went into, and was so successful in some of them that I was named and appear in Who’s Who in professional and executive women.
Here’s to your success in becoming a diligent Internet Marketer, or any other field you desire.
DS
25 Things About Me…
25 Things that Everyone Should Know, or No One Should. (that’s why I’m publishing it on the net)
by Daylynne Starr
1) I have a great sense of humor. I love to laugh and love funny stuff. I love funny movies and shows, and look for humor in the everyday things of life. I really believe laughter is the best medicine.
2) I’m a control freak, and a perfectionist. I have a natural CEO mindset, which makes me a great CEO, but a real bitch at work.
3) I’ve had 4 books published, all non-fiction, and won Barnes & Noble Writers Awards. Also wrote 4 different monthly regular columns for national magazines, including being columnist for the AKC Gazette. I’m considered a professional writer, but I don’t consider myself a writer. I think I’m just a blabber-mouth, who has to resort to writing it down once in a while, usually just when everyone leaves the room,
4) I advocate changing your eating habits instead of dieting, doctors agree with me, Weight Watchers don’t.
5) I’m a “Who,” you know what a Who is? Well, there’s a lot of us. Fact is there are so many Who’s that they put out a BIG Book so you can keep all of us separate. And they call that Big Book, Who’s Who. NO, not the Who’s the Who. I had a very busy life before becoming an Internet marketer.
6) I love everything techy, but usually need someone to show me how to do them. But I have no idea how to text message… and fortunately none of my friends do either.
7) I count heavily on my outsource team. (shhh, don’t tell them that)
I have always been touchy about my age, and resented it when I was young and people’s first question to me was always, “How old are you little girl?” When I asked my mom why I couldn’t ask those people their age, I got hushed. PS, don’t ask me now either.
9) I love to eat… eating is more than a way to stay alive… its what makes living worth while… Good and Great foods… and not afraid to try almost anything. I have a great story about my first time eating raw oysters on the half shell, and in public.
10) I loved Alex Jeffreys lesson on planning… that’s me… somewhere in my life I forgot how to be spontaneous.
11) I love casinos… and go often. I have 5 Indian casinos within 15 miles of my home, and friends and I go often for a day or evening out for the great food they serve and a good time. I’m anything but a gambler. But I win a lot. (Must be my good clean living, LOL). Really looking forward to our Vegas trip.
12) I love the finer things of life… cultural things, like concerts, the opera, museums, and historical places and things, fine art and such. Classical music plays all the time I’m at my computer, with one of the best sound systems available.
13) I’m a shopper. Shopping isn’t exactly my first love, but pretty close to it. Well! I AM a woman after all!
14) I’m a loyal friend, almost to a fault, even if they’ve hurt me. I value true friendship, but don’t have enough of them.. still trying to find one in marketing, want to apply?
15) I’m an incurable night owl. My usual hours are from about 10:30 to 11am to about 2:30 to 4 am. But I hate to be phoned after 9:30 pm I do my best creative thinking and doing after midnight.
16) I hate “roughing it” camping, and hiking stuff. I did my share of fishing and hunting things with my husband, so I could be his buddy. Now, my idea of roughing it is when the Hilton runs out of ice. Warm drinks, UGH
17) I hate being called to join someone’s mentoring online course, especially when one of their EMPLOYEES is going to be my personal coach… all for $5000 and up.. if he’s so good, I keep wondering why that employee is still working a JOB?
18) I am an absolute couch potato.. I did my share of exercise in athletics when I was young. I love curling up in front of the Big Screen TV with an old classic movie, or a new thriller. Pass the popcorn.
19) I’m Ms. Fuss-budget, I like everything neat and tidy, a place for Everything and Everything in it’s place. You should see how neat and tidy my desk is. NOT!
20) I love being pampered, like what woman doesn’t?
21) One of my faults is that I love to help people, and show them what and how to do things. It seems there are a lot of people who just don’t want my help, and resent it. Wonder why? (refer to #2)
22) When I was a teen, I was a world class figure skater. But when I first started, one of the first things I was taught, is that it was OK to fall, as a fact, I would fall many times before I became a really good skater. But the most important thing about falling, is learning to always get back up again.
23) Hello! I’m Daylynne and I’m a Choc-o-holic. It’s incurable. That’s my story and I’m sticking to it
24) I had to learn to be a procrastinator…now having problems unlearning it, seems I don’t get around to it.
25) Money isn’t a motivator to me. I’ve been very very rich, and I’ve been pretty broke, and believe me rich is better! And you know that money doesn’t buy happiness, but you can sure be miserable in style.
26) I don’t like writing my “About Me” page, or telling people my biography, because my life has been so interesting, adventurous, exciting, and rewarding, no one ever believes it and brands me as a liar. So this 25 or more things about me is as close as you’re gonna get. Oh yeah, did I mention, I’m real bossy too.
Oh and did I mention I’m single, and I love moonlight walks on the beach and sitting by a cozy fire holding hands with my partner…. Opps wrong list…LOL
Do Sales Funnels Scare You?
Does the idea of putting up a sales funnel, scare you into numbness?
Do you freak out with the mere thought of trying to keep the whole process straight?
Well, take a deep breath and relax, I have the solution for you. Let me help relieve your anxiety.
—————-
“How can I make some money on the net? I’ve tried everything and nothing seems to work, what can I do?”
A few months back, one of my readers came to me with that same old problem all newer people in marketing seem to have and a lot of not so new people too.
You know what my first question was? How many pages do you have up on the web with your PayPal button on them?
Golly, simple question, and simple answer to his question.
If you don’t have a website up with a PayPal or shopping cart
Button on it, how can you expect to get paid?
My questioning really shook him up though. Really! Is that why YOU aren’t making money on line?
It just seems very simple to me, if you don’t have a way for people to give you the money, how can you expect to get any?
Further questioning with him, revealed, although he had just finished a coaching class with a well known coach, he simply could not figure out how to put up the sales process pages, in other words, the “Sales Funnel.”
Then I thought back to my early days, and the ultimate mystery of “THE Sales Funnel.” If you are technically challenged, as I am, the mystery of ‘what’ was far out weighed by the further greater mystery of HOW.
Well, that’s not a problem, just outsource it. I had a very good techy guy, but marketing was a mystery to him, so I had the not-so-simple monumental task of ‘teaching him’ how the sales funnel worked so he could put the pages together in the proper order that were needed.
OK! Stop laughing now, this is really serious
I am wayyy too embarrassed to tell you how much communication was needed before I could really explain it all to him.
And that is the entire problem. In an effort to help you… so you can either do it yourself, or hire it done, and explain how it needs to be, I started to write this huge volume of material.
It was so complicated I couldn’t understand it myself. (lol)
It just seems so simple when you see it finished:
Your traffic sends people to your Opt-in (Squeeze) page, where you ask them to sign up for your list, or bribe them with a free gift of some sort.
OR, you use that bribe to get them to read your sales page, where you offer a product for sale. If they like what they see on that page, they hit the PayPal Button… OR… if they don’t need it or want it, they click on the link saying, “No, thanks just give me the freebie”, which then goes to the download for the free gift. And TA Daaa its done. NOT! (lol)
When I told that to my techy guy, he had to gum up the whole works with, “but where does the auto-responder come in?”
“Well –ahhh… I’ll get back to you on that part!” (lol) But before I could get away from him, he added, “do I need to put up two download pages or just one, and oh yeah, I’ll also need the Paypal button code.”
Code? I thought, they don’t have to put it in code on my account, I don’t know what it means in plain English
So, if you’re absolutely sure they put this stuff in code so there would be no way for you to ever understand it all… then I have some really good news for you. No, not my monumental E-book, but a really nice series of videos, that carefully and gently explain it to you as they show you step-by-step how to do each phase of the process – or so you can explain it to your techy
Fact is, its so simple, even un-technical me could do it! If this phase of marketing has been holding you back, think of all you can accomplish and all the pages you can put up –Yourself – with this knowledge. Here’s a link to the page that explains it all:
http://daylynnestarr.com/sales-funnel.php
Daylynne